How to price your item

When you’re listing an item on Depop, you may see:

  1. A suggested price range 
  2. A list of similar items that have sold previously

This guidance is designed to help you set a price based on what similar items have sold for on Depop. You’re always free to set any price you like; the suggestions are there as a helpful guide.



How we suggest prices

Our machine learning models analyse the details you enter when listing your item, such as gender, description, product type, brand, and condition. They compare your item to similar items that have sold before to predict a price range.

Pricing strategies you can choose from

For some listings, you’ll see three suggested strategies:

  • Likely to sell – The lowest suggested price, designed to attract buyers quickly.
  • Balanced – A mid-range price that aims to balance selling speed and profit.
  • Less likely – The highest suggested price, which could make you the most money, but may take longer to sell.

 

Disclaimer

The price suggestions are a guide only, to improve the likelihood of a sale by illustrating the sold prices of similar items on Depop. As mentioned above, sellers are not required to price their items within the suggested price range and have, at all times, total discretion to set prices.

Depop gives no assurance or guarantee that pricing your item within the suggested price range will result in a sale. 

The suggested price range shown is based upon the gender, brand, condition and category of sold items as tagged by Depop sellers in the listing flow. Depop does not verify the accuracy of item attributes. 

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