Boosted Listings Policy
This policy is effective from 23 March 2026. This policy forms part of our Terms of Service.
By boosting any Depop listing, you’re agreeing to this Boosted Listings Policy and our Terms of Service.
What is Boosted Listings?
Boosted Listings is Depop’s advertising service which enables you to promote or “boost” your listings on Depop.
Boosted listings are displayed more prominently than other listings on Depop. They feature in boosted tiles clearly marked with a ‘Boosted’ label to distinguish them from other listings.
There are two ways to boost:
- Boost listings: Promote individual items so they appear more prominently across the Depop app and website.
- Boost shop: Promote your entire shop to bring more visibility to all your listings. While your shop is boosted, all new listings that you create are automatically boosted too.
Who can use Boosted Listings?
Boosted Listings is available to all sellers on the Depop website, Android, and iOS once you have activated your Depop Balance or 28 days following account creation (whichever is sooner).
How to boost and unboost
You can boost or unboost individual listings, or boost or unboost your entire shop, at any time under the ‘My Depop’ tab in app or Selling Hub in web. Learn more about how to boost your listings.
Boosted listing sales
If a buyer views your boosted listing and purchases your item within 28 days, this will count as a boosting sale, and a boosting fee will apply (see section headed Boosting fees below).
A “view” means that the buyer saw the boosted version of your listing, marked with the ‘Boosted’ label, on the Depop app or website. The buyer doesn’t need to click on the tile - simply seeing it counts as a view.
You can stop boosting at any time, but you’ll still be responsible for any boosting fees incurred before you stopped. For example, if a buyer views your listing while it is boosted and purchases it within 28 days of that view, you’ll still be charged the boosting fee, even if you stopped boosting before the sale happened.
Boosting fees
Boosting fees become payable only when the boosted listing is purchased, not when it is displayed as a boosted listing on our app or website, or when it is viewed or clicked on by users.
You agree to pay:
In the UK and US
- if you boost an individual listing, a 12% boosting fee
- if you boost your shop, a 12% boosting fee
In Australia
- if you boost an individual listing, a 8% boosting fee
- if you boost your shop, an 8% boosting fee
in each case, on the item sale price (excluding taxes) and any shipping costs arising from you arranging your own shipping. Boosting fees are not charged on Depop Shipping labels.
These fees are in addition to selling fees (payable outside of the United Kingdom and United States) and payment processing fees.
For example, if you are in the United Kingdom and your boosted item sells for £50 (including shipping), you will pay the total of £8.10 in fees, comprising:
- 12% boosting fee = £6.00
- Payment processing fee (3.3% + £0.45) = £2.10
Note: Payment processing fees and selling fees may vary depending on your location and whether you’re using Depop Payments or PayPal. Learn more about fees and charges on Depop.
Any boosting fees applied to a sale will appear on your receipt, alongside payment processing fees and any selling fees. You can view your receipts on the app by going to My Depop > Settings > Depop Balance or on the web by heading to your Selling Hub > Selling > Sold. We’ll also email you a receipt after every sale.
Refunds
If the buyer is refunded, all fees (including boosting fees, any selling fees and payment processing fees) will be refunded to the seller too.
Learn more about how Depop’s refund process works.
Other terms and conditions
We might make changes to this policy from time to time. Depop also reserves the right to change the functionality of Boosted Listings at any time, including the variation of boosting fees, addition or removal of platforms, or termination of the service (in whole or part) at any time. We will notify you of changes to Boosted Listings or this policy if we believe they are material. By continuing to use Depop’s services, you agree to those changes.
Using Boosted Listings does not constitute an obligation on Depop's part to promote your listings in response to particular search queries, or at all. Depop can't guarantee that if a user views or clicks on a boosted listing that the related item will be sold.
The advertising services offered by Depop, as well as the look and feel of any type of advertisement, may change as our programs and platform evolve. You may be given the opportunity to participate in beta tests of other advertising services offered by Depop. Those beta services are subject to separate terms relating to your participation in that program, as well as our Terms of Service.
As always, all listings, including boosted listings, must meet Depop’s Terms of Service. Boosted listings may not include content that violates our Terms of Service or the intellectual property rights of any third party, including copyright, trademark, privacy, publicity, or other personal or proprietary rights. If you violate Depop’s policies or any third party rights, you may lose your ability to boost listings on our platform and Depop reserves the right to take any necessary actions against your account under our Terms of Service.
As set out in the Terms of Service, you are also responsible for ensuring that your listings comply with all applicable laws and regulations applicable in your jurisdiction.
Depop reserves the right to reject or remove any boosted listing for any reason, in our sole discretion, including advertising that negatively affects our relationships with our users or business partners.